History

Addemar^® was introduced to the Belgian market by Ideaxis NV in 2003 as a powerful, easy-to-use email marketing platform. Before long, Addemar^® had become one of the most frequently used email marketing platforms in Belgium. Since then, companies in other countries have also begun using Addemar^® – in particular in the Netherlands, France, the United Kingdom, the United States and the Middle East. In 2006, Addemar^® was awarded the Golden European Seal of Excellence in Multimedia.

The original version of Addemar^® launched in 2003 was replaced in 2007 by a totally new solution. The new Addemar^® - developed entirely by Ideaxis – features dozens of additional functionalities and has a totally new, easy-to-use interface. As part of this upgrade, Addemar^® was split into three separate email marketing solutions: Business Solution – Agency Solution – Retail Solution.